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Crafting High-Performing Ads with Strategy, Creativity, and AI

10+ YEARS

INDUSTRY EXPERIENCE

In audiovisual production & performance marketing

3,500+

ADS CREATED & TESTED

Total volume of short-form & long-form video assets

$3.5M+

META AD SPEND (TOP 3 ADS)

Generated by my top 3 winner ad creatives

$350K+

YOUTUBE AD SPEND (TOP 5 ADS)

Driven by my top 5 performance video creatives

$200K+

APPLOVIN AD SPEND (TOP 5 ADS)

Scaled with my top 5 high-converting ad variations

Who I Am

Hi, I’m Alejandro. I’m passionate about creating and optimizing conversion-focused advertising creatives by combining creative strategy, AI Content Creation, and video editing to develop high-performing ads across short-form and long-form formats. My approach integrates audience insights, performance analysis, and continuous creative experimentation to maximize retention, CTR, and conversions.

Currently, I specialize in AI Video Production, designing AI-powered content workflows to create scalable ad creatives and accelerate the creative production process. I combine AI-generated video, voice generation, lip sync, and image generation with professional video editing workflows to transform AI-generated assets into high-performing ads ready for digital campaigns.

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I have experience working across international markets, including the United States, Canada, Australia, the United Kingdom and Argentina developing, iterating, and optimizing creatives for customer acquisition campaigns on Meta, YouTube, and AppLovin across industries such as apparel, beauty, and telehealth. I adapt creative narratives, visual assets, and messaging strategies to each market’s cultural nuances, audience behavior, and platform-specific best practices to maximize campaign performance.

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Brands I Have Worked With

Services

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Creative Strategy
AI Content Creation
Video Editing

Testimonials

“

I worked with Alejandro and can say he's an excellent professional with a strong work ethic.

When we worked together, Alejandro was both an editor and a creative strategist, and I think that's a powerful combination. Who better understands what needs to be made than someone who can hold both perspectives at once? When the editor and the creative strategist are the same person, there's no gap between the vision and the execution. That dual role allowed him to unlock things that would have otherwise stayed stuck, and it's a big reason we were able to scale our work.

Alejandro isn't afraid to try new things. He proposes fresh ideas and backs them up with solid reasoning, he doesn't just suggest, he justifies. That mindset makes a difference.

Beyond that, he's highly organized, pays close attention to detail, and is genuinely productive, the kind of person who consistently delivers.

I'm confident that wherever he goes, he'll do outstanding work. On top of all that, he's a great teammate, a good person, and someone who's easy to work with on a professional level. It was great working with him, and anyone would be lucky to have him on their team.

Gianfranco Eliggi

Growth Marketing Manager at Shapermint

“

One of the best video editors I've worked with. Amazing editing skills, with great attention to detail and understanding on Direct Response Ads for Ecomm and Lead Gen. Always brought ideas to the table as to how to improve what we had so far and bringing new ideas to test. Would recommend Ale 100%, was a blast to work with him at Shapermint

Esteban Torres

Growth Marketing Manager at Shapermint

“

Alejandro es una de las personas más creativas con las que me ha tocado trabajar en mi carrera. Es una persona muy analítica con orientación al detalle, con un enfoque 100 en los resultados. En mi tiempo trabajando con el pude ver un crecimiento profesional brutal que no solo habla de su capacidad para afrontar nuevos retos, sino también de su capacidad adaptativa y del hambre de crecer. Sin duda un placer haber trabajado con él.

Sergio Morales Aranda

Growth Marketing Manager at Shapermint

“

I worked with Alejandro for several years in a fast-paced environment with strict deadlines, and he consistently proved to be an outstanding professional. He brings strong creative skills and a sharp visual sense to every project, always finding ways to elevate the final result. He is not afraid to contribute his own perspective, is an excellent communicator, and consistently adds value through innovation and thoughtful execution.

Alejandro is reliable, responsible, and a great team player, always open to feedback and eager to continue growing professionally. I would highly recommend him for any environment that requires strong creative skills, adaptability, and a high level of professionalism.

Gabriel Marin

Video Production Specialist at Shapermint

“

Tuve la oportunidad de trabajar junto a Alejandro en Trafilea durante el 2023. Ale fue desde el momento cero un gran compañero: siempre atento a resolver cualquier inquietud, me ayudó mucho en mi etapa de onboarding y siempre aportó una energía cálida al equipo y al día a día.


Como profesional, no tengo más que palabras de admiración. Es un gran editor, creativo, comprometido y súper responsable. Siempre el primero en llegar, el último en irse. Estoy segura de que le irá bien en todo lo que se proponga y emprenda ya que tiene una gran capacidad de escucha, de aprendizaje y de adaptación. Ojalá el camino laboral nos cruce nuevamente.

Victoria Fulloni

Video Editor at Shapermint

Let's Build Your Next High-Performing Campaign

Based in Buenos Aires | Operating Globally

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